Dingo’s Cafe
Dingo’s Cafe is an exciting new cafe and art studio soon to open in Vancouver. They are passionate about great coffee, creative self-expression, and celebrating all forms of art. The space is designed to inspire and bring people together through creativity and community.
Project: Visual Brand Identity
Deliverables: Visual Brand Identity (Logo suite, colours, typography, pattern), Social Media Grid, Instagram Highlight Icons, packaging design, print design, and merch
Goal: Redesign “Dingo’s Cafe”. an old project from when I was in design school.
Keywords: Playful, expression, and fun.
Dingo’s Cafe was a branding project I did while I was in design school in 2022. I was given a letter “D” and had to choose an animal to create a brand with that letter. I chose a dingo. Although it was my first branding project, looking back it was pretty boring, lacked a lot of design elements. I was new in design, and I didn’t have a lot of branding experience nor did I understand Adobe Illustrator as much, so I challenged myself to redesign this project by keeping the main elements: the brand, coffee, a dingo and the colours.
