Brand identities that make you go

wAIT.. THAT’S MINE?!

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brand Packages

Menu on a pink table at an outdoor café, offering coffee, milk, and bakery items with prices.

STARTER KIT

Perfect for small brands, creatives, and those who are ready to step into a brand that feels fresh, professional and totally you. The Starter Kit gives you the essentials you need to show up confidently online without the overwhelm.  

    • Mini Brand Questionnaire

    • Creative direction (Includes 2 mood board concepts as a guide for the visual roadmap)

    • Logo Suite

    • Colour Palette

    • Typography & Font Pairings

    • Brand Patterns & Elements

    • Brand Guideline 

    • Mini Brand Identity Cheat Sheet 

    • All Ready To Use Files including a file guide

  • New Businesses, Creators, Artists, Photographers and those who just need the basics


  • $850 CAD

  • 2-3 Weeks

Various coffee packaging and cups on a light blue background, including a 250g bag of Classic Espresso coffee, disposable coffee cups with pink and black designs, a pink coffee lid, and a black mug with "BARK AND BREW" written on it, along with scattered coffee beans.

THE SIGNATURE BRAND PACKAGE

This package gives you everything you need for a strong, memorable and elevated brand presence. Thoughtful strategy, scroll-stopping visuals and full identity system designed to grow with your business. 

  • Everything the Starter Kit has plus

    • Indepth Questionnaire

    • Indepth Brand Strategy

      • Brand story

      • Brand mission & values

      • Brand personality & tone of voice

      • Brand goals

      • Brand positioning

      • Target audience & target Personas

      • Inspiration & competitor analysis

      • Research and analysis of the market, competitors and target audience (extensive market research)

    • Brand Strategy presentation

    • Business Card Design

    • Social Media Kit

      • Profile Image

      • Cover/Header

      • 6 Feed Templates

      • 3 Story Templates

    • Email Signature 

    • 4x Brand Collateral 

    • Brand Presentation 

    • Brand Guidelines

    • Mini Brand Identity Cheat Sheet

    • File Guide

    • All files that are print ready, and web ready

  • Perfect for Brands that want to stand out and feel confident, or those who need a rebrand



  • $3000 CAD

  •  5-6 Weeks

Red food truck with Jack's Burger branding parked on a sidewalk, displaying a menu board with burger options, in front of a modern glass building with a leafless tree.

The Launch Ready Brand Bundle

This is your one stop shop package, from logo design, to marketing campaigns to a website. This package is perfect for brands that want to be launch ready ensuring complete confidence with the process. 

  • Everything in the Starter Kit, and Signature Brand Package PLUS

    • Stationery Set (business cards, letter heads, thank you card, loyalty card) 

    • 2-3 Social Media Platform Profile Set (Profile pictures, banners)

    • 15 Social Media Templates

    • 5x Instagram Highlights

    • Custom Iconography

    • Email Signature

    • 3x Email Newsletter 

    • 2x Promotional Design (Posters, Advertisements, etc)

    • 7-10 Page Squarespace Template

    • 4x Brand Collateral 

    • Brand Launch Checklist 

    • 3x Revisions 

    • Brand Guideline 

    • Mini Brand Identity Cheat Sheet

    • File Guide

    • Ready To Use Files for print and/or web

  • Perfect for product + service brands, or brands that want the complete package to ensure you are ready to launch.

  • $6500 CAD

  • 7-10 Weeks

Add Ons

Ready for a little extra? Explore my add-on packages designed to elevate your brand presence!

  • Need social media templates that make showing up online feel easy (and fun)? I’ve got you.

    Take a peek at my social media kits here.

    What’s Included

    • 2-3 Platform Profile Set ups (profile pictures, banners, etc)

    • Monthly Content Ideas, curated to your specific niche or industry

    • Caption Starters

    • Social Media Strategy Guide

    • 5x IG Highlight Icons 

    • 5x IG Reel Cover

    • 10x Portrait Post 

    • 3x Carousel Posts (5-7 Per post)

    • 3x Launch Post

    • 3x Pinterest Ad 

    • 1x Video Ad (Youtube, Tiktok, IG, etc)

    • Animated Gif Stickers for IG

    • Social Media Graphics

  • This package can be added onto any package. Check my other package design services here.

    Ready for packaging that feels playful, intentional, and totally on-brand? This package is for you!

    What’s Included

    • 1-3 Package Design (Label, Pouch, Box, etc.)

    • Print-Ready Files (AI, PDF)

    • 2 Mockups Provided

    • High-Resolution Files

    • Commercial Use License

  • This package can be added onto the Starter Kit or The Signature Brand Package.

    Whether you’re launching a shop, showing off your portfolio, or creating a space to share your story, I’m here to help.

    Every website I design is created with intention and strategy, using simple, intuitive templates that make your life easier and your site a joy to manage!

    What included

    • Questionnaire 

    • Fully Customizable Website made on Squarespace that is easy to use

    • 7 Pages PLUS a link in bio page

    • Responsive Design so it looks great on any device 

    • Basic SEO for traffic 

    • 10% Off Squarespace Annual Subscription PLUS  3 months free trial

  • Included with the Signature Brand Package and The Launch Ready Packages or available at an hourly rate.

    • Complete Stationery Set

    • (Business cards, letterhead, invoice, forms,

    • envelope, notepad, labels, sticker)

    • Business Card

    • Letterhead

    • Invoice Template

    • Notepad

    • Stamp

    • Sticker

    • Label

    • Promotional Design

    • Flyer

    • Menu

    • Voucher

    • Branded Poster

    • Email Signature

    • Email Template

    • Thank You/Greeting Card

    • Branded Template

    • 2x Social Media Templates

    • Animated Logo

    • Static Video Title Card

    • Desktop / Mobile Wallpaper

    • Thank You Card

    • Gift Card

    • Editorial

    • Zine

    • Catalogue

    • Menu

    • Infographic Poster

    • Poster

    • Print Design

    • Promo

    • T-Shirt Design

    • Other

    • Mailer

    • Box

    • Label

    • Bag

    • Pouches

    • Bottle

    • Sticker

    • Tag

    • Tissue Paper

    • Other

    • Digital Photobook

    • E-book/E-zine

    • Animated Gif

    • Static Video Title

    • Title/End Video Card

    • Motion/Animated Logo

    • Kinetic Typography

Branding Assets

These assets are included in The Signature Brand Package and The Launch Ready Brand Bundle, or are available at an hourly rate. Choose from these options to enhance your brand. If you don’t see exactly what you’re looking for, no worries! Just tell me what you need and I’ll help create it.

Additional Branding Services

Person holding a paper bag with a croissant inside, on a white table with a coffee cup in the background.

Build a Package

  • This is perfect for brands or new business owners seeking a custom package tailored to your needs, with the flexibility to choose the specific deliverables that work best for your goals.

    • Mini Questionnaire

    • Creative Direction

    • All files that are print and web ready

    • File guide

    • Brand Guide

    • Any deliverables you need!

  • Timeline may vary depending on the specific deliverables and scope of the project.

  • $850 CAD. Pricing may vary depending on the specific deliverables and overall project scope.

A collage of nine square logos, each with different designs and colors. The logos include 'Jack's Burger', 'Venus', 'Crunchible', 'Treat Haven Indoor Roller Rink', 'LOGOS 2024', 'Scoop Ice Cream', 'Cookie Chip', 'Chasen Matcha Cafe', and 'Deadly Spirit'.

Just The Logo, Please

  • Maybe you’re not ready for the whole brand suite, that’s okay! This is perfect for those that would just like a logo design! You can always add on the other brand identity elements later!

    • Mini Questionnaire

    • Mood board concept 

    • Complete Logo Suite

      • Primary Logo

      • Secondary

      • Sub Mark

      • Logo Mark 

    • 3x Revisions 

    • Colour Palette 

    • Final Files & File Guide

  • 1-2 Weeks

  • $350 CAD

  • Stylized logo of the word 'CRUMBLE' with smaller text 'Bakery and Café' curved around it, featuring decorative accents like bubbles or sprinkles.
  • Deadly Spirit Logo
  • Venus Logo
  • The word 'CHASEN' in bold capital letters with decorative leaf-like designs on both sides.
  • The Logo for Dingo's Cafe
  • Pause Health
  • Project Joy
  • Text reading 'The Decomposing Flower Podcast' in black on a white background.
  • Jack's Burger
  • Text reading 'Skate Heaven' with star and sparkle decorations, and smaller text that says 'Indoor Roller Rink'.

how it works

  • Black and white paper airplane with dotted red flight path and loop.

    Enquiry form

     Fill out the Enquiry form and tell me about your visions and goals for your business!

  • Smartphone screen showing a message notification with a green envelope and a note that says 'HEY!' in black text.

    Let's Chat

    Let’s chat all about the different packages that I offer, and your creative direction! You will then fill in a more in-depth questionnaire!

  • Colorful puzzle pieces on a screen with color swatches in the background.

    Design Time!

    The magic truly begins here! I will begin designing the brand of your dreams with you along the way!

Shelby, Pause Health

“I cannot say enough great things about working with Jen! From start to finish, she made the entire branding process seamless and enjoyable. She truly understood my vision and brought it to life in a way that exceeded my expectations. My website and social media design look absolutely stunning—every detail feels intentional and perfectly aligned with my brand. Jen’s creativity, professionalism, and attention to detail made the whole experience stress-free and exciting. She was responsive, patient, and so easy to collaborate with. If you’re looking for a graphic designer who is not only talented but also a joy to work with, I highly recommend Jen. I couldn’t be happier with the results!”

Multiple printed cards and tickets with orange and white colors, featuring the Pause Health logo, slogans like 'Connect With Us,' and QR codes on a blue background.
Read More Reviews!

so lets do this

you ask, i answer

  • Each project has its own unique investment. This means considering factors like time, research, and collaboration. You can check out my services page for a starting cost. Check out my Pricing and Services guide here to see the full investments.

    Feel free to share your budget, and I will do my best to accommodate your needs while delivering high-quality designs that align with your vision

  • Yes! Just send me an email with what you’re looking for and I can give you a quote.

  • I require a deposit before starting any project, but don’t worry, we can work out a payment plan that fits your budget either through instalments or two payments. To ensure everything runs smoothly, the full payment must be provided before the final due date of the project. If you have any questions at all, please don’t hesitate to contact me.

    I take payments through E-transfer or Paypal.

  • I aim to reply to emails or direct messages within 2 business days, but it might take longer due to unexpected circumstances.

    I never take more than 4 business days to respond.

  • You can secure your spot by filling in my enquiry form and from there we can discuss further!

  • Each project has its own unique deliverables which can change the time frame. Refer to my services page for an estimate time.

  • Nope! It’s all me! Which means you won’t be tossed around from person to person.